Let the Story do the Work: The Art of Storytelling for Business Success

11 Dec 2017, 1830-2130hrs, Google @ Mapletree Business City

The Northwestern University-Kellogg Alumni Club of Singapore invites HUAAS members to the event "Let the Story do the Work: The Art of Storytelling for Business Success".

People forget facts, but they never forget a good story.

It sounds so simple: Incorporate a story and people will remember your message. But when you get down to crafting one, there's nothing easy about it. Material for stories surrounds us. Yet few people are skilled at sharing personal anecdotes and even fewer know how to link them to professional goals.

Join Esther Choy, alumni of Kellogg and author of debut book, Let the Story Do the Work, at this event.

Details and registration can be found here: http://peatix.com/event/323947

Date: 11 Dec 2017

Time: 1830-2130hrs

Venue: Google @ Mapletree Business City

Cost: $35 (food and drinks included, as well as one "Let the Story Do the Work" book)

Contact person: Meiyin @ lin.meiyin@gmail.com